Released on: March 8, 2008, 12:24 am

Press Release Author: gurpreet singh/technoflicker

Industry: Management

Press Release Summary: Even the best new concept or existing plan will fail if
executed poorly. The Management Team section of the business plan must prove to the
investor why the key company personnel are \"eminently qualified\" to execute on the
business model.

Press Release Body: Even the best new concept or existing plan will fail if executed
poorly. The Management Team section of the business plan must prove to the investor
why the key company personnel are \"eminently qualified\" to execute on the business
model.


The Management Team section should include biographies of key team members and
detail their responsibilities. It is important that these biographies are not merely
resumes that include the educational backgrounds and previous job titles and
responsibilities of the team members. Rather, biographies should highlight the most
relevant past positions that the individuals have held and specific successes in
each. These successes could include launching and growing new businesses or managing
divisions of established companies.


Team member biographies should be tailored to the company\'s growth stage. For
instance, a start-up company should emphasize its management\'s success launching and
growing companies. A more mature company should emphasize how team members have
successfully operated within the framework of larger enterprises.


Depending upon the stage of the company, key functional areas may be missing from
the team. This is acceptable provided that the plan clearly defines the roles that
these individuals will play and identifies the key characteristics of the
individuals that will be hired. However, it is generally not favorable if personnel
are missing for ultra-critical roles. For example, a plan that is fundamentally a
marketing play should not seek financing without a stellar marketing team.


The Management Team section should also include biographies of the company\'s
Advisory Board and/or Board of Directors. While having well-known advisors/board
members adds credibility to the business plan, it is highly effective to explain how
these advisors will directly impact the company through strategic advice and/or
providing conduits to key clients, partners, suppliers, etc.


In summary, the Management Team section of the business plan is an opportunity to
prove to investors that your company has the necessary talent to succeed. Rather
than waste this opportunity by merely showing employee resumes, which could be
included in the Appendix, the section should be used to explain precisely how the
team is uniquely qualified to execute the venture in its present state.

As President of www.growthink.com, Dave Lavinsky has helped the company become one
of the premier business plan development firms. Since its inception, Growthink has
developed over 200 business plans. Growthink clients have collectively raised over
$750 million in financing, launched numerous new product and service lines and
gained competitive advantage and market share.


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